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Online networking techniques for artists to extend market reach @Horsham Art Gallery!

Online networking techniques for artists to extend market reach @Horsham Art Gallery!

“Marketing for Creatives – Selling Yourself”
Saturday 6 May, 2 – 4pm

Open to all artists, Craft Victoria professional presenters explain how to use social media platforms Instragram, Facebook and networking techniques to extend your market reach. Anthea Abell from Full Tilt Nanna will share her experiences of using an Instagram Business Account, the difference of ‘Boosting’ and ‘Sponsoring’ on Facebook and tips on the best way to engage face to face when discussing your artistic practice. Craft Victoria’s Gemma Jones will cover how to create an artist profile, with tips on writing a strong artist biography, writing in the third person, explaining your practice and the use of images to present your art practice.
Cost $ 25
Bookings 5382 9575 hrag@hrcc.vic.gov.au
Horsham Regional Art Gallery

Speakers
Gemma Jones, Craft Victoria

Gemma Jones is the Public Programs Manager for Craft Victoria, as well as being an artist and maker in her own right with a love of pop and folk art. She has a strong background in writing and editing, community engagement and alternative arts practices. She founded the community craft group Kaotic Kraft Kuties, edited over ten titles for Outre Gallery Press and wrote about art & craft for The Vine for many years. At Craft Victoria she has managed the annual Craft Cubed Festival – Australia’s biggest celebration of the handmade, delivered programs to support craft practitioners to market, as well as championing ideas and writing within the craft community.

Anthea Abell, Full Tilt Nanna

Full Tilt Nanna is owned and operated by Anthea Abell – a Melbourne-based mumma to one and an absolute crochet tragic. Anthea taught herself to crochet in 2012, starting with the humble but beautiful granny square, and made square, after square, after square until she was quite literally hooked!
After having a baby, Anthea started making toys because she wanted to know EXACTLY what her daughter was playing with; that it was ethically sound, machine-washable, safe and FUN. Over time, the Full Tilt Nanna range has evolved to include toys, accessories and keepsakes. Anthea continues to strive for thoughtful and practical design that includes: colour, texture, sensory and imaginative stimulation and a little bit of cheek and quirk!
Anthea uses high quality, eco-friendly yarns (cotton, bamboo and upcycled denim) that can be thrown in the washing machine because let’s face it, the toys are going to wind up strewn on the floor and in the kids’ mouths.
The line of baby accessories holds the same principles as the toys and only quality, super soft, machine washable yarns are used: they feel divine against precious new skin and hold their shape after each wear. They will stand the test of time and become treasured hand-me-downs for years to come.

http://fulltiltnanna.com/

Presented as part of Crafting Civic Pride 22 April – 11 June 2017
A Horsham Regional Art Gallery exhibition in partnership with Craft Victoria incorporating the Craft Victoria exhibition Mayoral Chains and mayoral artefacts from across the Wimmera, celebrating our civic history.
– See more at: http://www.horshamtownhall.com.au/hthevent/marketing-for-creatives-selling-yourself/#sthash.8wjgiw89.dpuf

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